Blog by Hubtype

Inspiration about Conversational AI, User Experience, Business Communication, Messaging and Chat, and Conversational Apps.

WhatsApp Webviews Explained: Features, Benefits, and Implementation Strategies

by Marc Caballé, Hubtype CEO & Co-Founder

January 15, 2025
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Categories
Sales
WhatsApp
Chatbots
Conversational Success Stories
Conversational Messaging
Life at Hubtype
Customer Service
Marketing
Customer Service

5 Ways to Improve Airline Customer Service

by Rafał Kochański, VP of International Development

Mar 13, 2025
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Conversational Messaging

10 Things The Best Banking Experiences Have in Common (According to Experts)

by Jenna Alburger,

Mar 13, 2025
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Conversational Messaging

WhatsApp Automation: How it works + 10 great examples

by Rafał Kochański, VP of International Development

Mar 10, 2025
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Conversational Messaging

9 Ways to Improve the Banking Customer Experience (CX) in 2025

by Rafał Kochański, VP of International Development

Mar 5, 2025
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Conversational Messaging

Types of WhatsApp Messages Available Through the WhatsApp Business API

by Jenna Alburger,

Jan 22, 2025
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Conversational Messaging

7 Airline Predictions for 2025: What’s Next for Customer Experience?

by Rafał Kochański, VP of International Development

Dec 18, 2024
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Conversational Messaging

The future of AI agents in messaging: where CX Is headed next

by Marc Caballé, Hubtype CEO & Co-Founder

Dec 11, 2024
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Life at Hubtype

Helena Guardans’ Lessons on Equity, Balance, and Showing Up Fully

by Eva Pasarisas, HR Business Partner

Dec 4, 2024
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Chatbots
Conversational Success Stories

Scaling Personalisation in Retail with Messaging and Chat

by Marc Caballé, Hubtype CEO & Co-Founder

Nov 26, 2024
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Conversational Messaging

WhatsApp vs RCS: Which Channel is Best for Customer Communication?

by Marc Caballé, Hubtype CEO & Co-Founder

Nov 20, 2024
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Customer Service
Chatbots

Traditional Call Centres vs. WhatsApp & Chatbots—Which is More Efficient?

by Marc Caballé, Hubtype CEO & Co-Founder

Oct 30, 2024
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Chatbots

WhatsApp Business App vs WhatsApp Business API

by Rafał Kochański, VP of International Development

Oct 29, 2024
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WhatsApp

How WhatsApp is Transforming Insurance Operations in Africa

by Marc Caballé, Hubtype CEO & Co-Founder

Oct 16, 2024
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Chatbots

The Future of Airline Customer Service: Automation Solutions that Deliver Results

by Rafał Kochański, VP of International Development

Oct 8, 2024
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Conversational Messaging

Driving Customer Success: The Power of Technology in Modern Service Management

by Marc Caballé, Hubtype CEO & Co-Founder

Oct 3, 2024
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WhatsApp

WhatsApp’s Policy Update: A New Frontier for Online Gambling, Over-the-Counter Drugs, and Alcohol Sales

by Rafał Kochański, VP of International Development

Sep 26, 2024
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Conversational Messaging

The Pet Insurance Market Boom: Understanding Types, Segments, and the Role of Automation

by Rafał Kochański, VP of International Development

Sep 17, 2024
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Conversational Messaging

Why Switching WhatsApp Automation Providers is Easier—and More Important—Than You Think

by Rafał Kochański, VP of International Development

Sep 10, 2024
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Chatbots

Build vs. Buy: The Best Approach to Chatbot and Conversational AI Development

by Marc Caballé, Hubtype CEO & Co-Founder

Sep 2, 2024
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Life at Hubtype

Creating an Inclusive Culture at Hubtype

by Eva Pasarisas, HR Business Partner

Aug 8, 2024
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Conversational Messaging

Managing Transportation Disruptions with Scalable Communication and Automation

by Marc Caballé, Hubtype CEO & Co-Founder

Aug 7, 2024
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Conversational Messaging

7 Key Use Cases for Insurance Automation in Messaging and Chat

by Rafał Kochański, VP of International Development

Aug 1, 2024
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Conversational Messaging

How Conversational Apps are Transforming Pet Insurance Claims and Policy Automation

by Rafał Kochański, VP of International Development

Jul 25, 2024
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Conversational Messaging

Why WhatsApp is Transforming Business Communication in 2024

by Marc Caballé, Hubtype CEO & Co-Founder

Jul 10, 2024
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Conversational Messaging

User Centricity in GenAI: The Forgotten Priority

by Marc Caballé, Hubtype CEO & Co-Founder

Jul 2, 2024
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Customer Service
WhatsApp

3 Great Examples of Companies Using WhatsApp for Customer Service

by Marc Caballé, Hubtype CEO & Co-Founder

Jun 20, 2024
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Conversational Messaging

How Travel Companies Can Use Messaging Apps to Turn Support Tickets into Profit

by Rafał Kochański, VP of International Development

Jun 19, 2024
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Conversational Messaging
WhatsApp

Why WhatsApp is More Secure Than Email for Business Communication

by Marc Caballé, Hubtype CEO & Co-Founder

Jun 12, 2024
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Conversational Messaging

Why WhatsApp is a Game-Changer for Insurance Lead Generation and Sales

by Rafał Kochański, VP of International Development

Jun 5, 2024
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Conversational Messaging

Conversational Apps: What They Are and Why They Matter

by Marc Caballé, Hubtype CEO & Co-Founder

May 31, 2024
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Conversational Messaging

5 Barriers to Customer-Centricity (And How to Overcome Them)

by Jenna Alburger,

May 31, 2024
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Conversational Messaging

Customer Communication Preferences: 2024 Report

by Marc Caballé, Hubtype CEO & Co-Founder

May 30, 2024
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Conversational Messaging

Using WhatsApp for Insurance: Improving Agent-Policyholder Communication

by Rafał Kochański, VP of International Development

May 23, 2024
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Chatbots
Customer Service

Using LLMs to Remove the Risk of Misinformation: Meet Hubtype's Smart Intents

by Marc Caballé, Hubtype CEO & Co-Founder

May 15, 2024
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Customer Service

Omnichannel Customer Support: 9 Reasons Why It Matters in 2024

by Jenna Alburger,

May 14, 2024
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Conversational Messaging

Future-Proofing Airline Communications with Conversational AI

by Rafał Kochański, VP of International Development

May 9, 2024
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Conversational Messaging

Mastering Messaging: Building On Your CRM Communications

by Marc Caballé, Hubtype CEO & Co-Founder

May 2, 2024
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Conversational Messaging

7 Reasons Why Insurance Companies Should Leverage Conversational Apps

by Rafał Kochański, VP of International Development

Apr 24, 2024
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Conversational Messaging

Why Companies are Taking Digital Customer Interaction Solutions Serious—and Why You Should Too

by Marc Caballé, Hubtype CEO & Co-Founder

Apr 17, 2024
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Customer Service

Navigating Turbulence: Airlines Embrace Automation for Peak Season

by Rafał Kochański, VP of International Development

Apr 10, 2024
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Conversational Messaging

Phone IVR Deflection to WhatsApp for Enterprise Businesses

by Rafał Kochański, VP of International Development

Apr 1, 2024
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Conversational Messaging

Conversational AI: The Complete Guide to Conversational Artificial Intelligence [2024]

by Marc Caballé, Hubtype CEO & Co-Founder

Mar 27, 2024
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Conversational Messaging

Is WhatsApp Secure? 5 Reasons Why WhatsApp is Safe for B2C Communication

by Rafał Kochański, VP of International Development

Mar 5, 2024
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Customer Service

Understanding Knowledge Bases: The Shift from Classic to AI

by Marc Caballé, Hubtype CEO & Co-Founder

Feb 28, 2024
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Customer Service

A look at three focus areas shaping CS leadership in 2024

by Marc Caballé, Hubtype CEO & Co-Founder

Feb 27, 2024
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Chatbots

Best Insurance Chatbot Use Cases and Examples for 2024

by Rafał Kochański, VP of International Development

Jan 23, 2024
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Customer Service
Chatbots

Airline Chatbot Benefits, Use Cases, and Examples for 2024

by Marc Caballé, Hubtype CEO & Co-Founder

Dec 21, 2023
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Conversational Messaging

How conversational AI and digital interactions will look in 2024 and beyond

by Alana Marshall,

Dec 18, 2023
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Customer Service

5 Tips to Engage Your Customers in the Digital Banking Era

by Magdalena Jarosz,

Dec 12, 2023
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Chatbots
Marketing

How a Sales Chatbot Can Maximize Your Black Friday Sales

by Marc Caballé, Hubtype CEO & Co-Founder

Nov 21, 2023
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Conversational Messaging

What is Conversational Design?

by Alana Marshall,

Nov 15, 2023
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Conversational Messaging

Bridging the Communication Gap Through Messaging

by Alana Marshall,

Nov 4, 2023
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WhatsApp

CX innovation: WhatsApp Flows Transform Customer Experiences

by Alana Marshall,

Nov 3, 2023
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Chatbots
Conversational Success Stories

When to Automate and When to Hand Over? Striking the Right Balance in Customer Service.

by Magdalena Jarosz,

Oct 30, 2023
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Conversational Messaging

The Journey from Chatbots to Conversational AI

by Marc Caballé, Hubtype CEO & Co-Founder

Oct 26, 2023
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Conversational Messaging

Boosting Policy Renewals with the Power of Conversation, Chat, and AI

by Alana Marshall,

Oct 3, 2023
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Life at Hubtype

Seize the Future: Exploring Career Opportunities in the Generative AI Era

by Eva Pasarisas, HR Business Partner

Sep 7, 2023
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Customer Service

Why Digital Self-Service Matters

by Oleksandr Shymkiv,

Sep 1, 2023
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Conversational Messaging

Types of Business Accounts in WhatsApp + Key Features

by Jenna Alburger,

Aug 11, 2023
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Conversational Messaging

Rule-Based Chatbots vs. AI Chatbots: Key Differences

by Marc Caballé, Hubtype CEO & Co-Founder

Jul 25, 2023
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Conversational Messaging

Conversational Apps Will Replace Websites as the Main Interface Between Businesses and Customers

by Marc Caballé, Hubtype CEO & Co-Founder

Jul 16, 2023
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7 Signs You Need an Enterprise Chatbot Platform

by Marc Caballé, Hubtype CEO & Co-Founder

Jul 11, 2023
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Conversational Messaging

Travel Chatbots: Disrupting Tourism & Transportation

by Mark Asquith,

Jun 30, 2023
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Chatbots vs Conversational Apps: Key Differences

by Jenna Alburger,

Jun 30, 2023
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Conversational Messaging

Is it possible to sell on WhatsApp?

by Alana Marshall,

Jun 26, 2023
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Automated Claims Processing: Use cases and benefits‍

by Angelique Rodrigues,

Jun 23, 2023
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Allianz Spain and Allianz Portugal team up with Hubtype to add WhatsApp to their omnichannel support

by Alana Marshall,

Jun 1, 2023
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Customer Service as a revenue-driver for Ecommerce

by Angelique Rodrigues,

May 15, 2023
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FAQ Chatbots: Examples and Best Practices

by Marc Caballé, Hubtype CEO & Co-Founder

May 8, 2023
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Conversational Messaging

3 Steps for a Successful WhatsApp Opt-In Strategy

by Jenna Alburger,

Apr 11, 2023
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Conversational Messaging

The 5 Biggest Ecommerce Challenges of 2023 (According to Industry Experts)

by Jenna Alburger,

Apr 2, 2023
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How to Improve Ecommerce Customer Experience in 2023

by Jenna Alburger,

Mar 31, 2023
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Why a healthy company culture honors freedom and trust as core values

by Eva Pasarisas, HR Business Partner

Mar 22, 2023
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Conversational Messaging

6 Ways Sephora Creates Personalized Digital Experiences

by Marc Caballé, Hubtype CEO & Co-Founder

Mar 7, 2023
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Why our HR Department is called "People First"

by Eva Pasarisas, HR Business Partner

Mar 2, 2023
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Conversational Messaging

5 Trends Shaping the Digital Transformation in Banking in 2023‍

by Angelique Rodrigues,

Feb 24, 2023
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Conversational Messaging

Conversational Commerce: Everything You Need to Know in 2023

by Angelique Rodrigues,

Feb 23, 2023
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5 Ways Creating a Chatbot for Customer Service Helps Your Team

by Marc Caballé, Hubtype CEO & Co-Founder

Feb 18, 2023
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Conversational Messaging

How Gen Z is affecting banking in 2023

by Angelique Rodrigues,

Feb 10, 2023
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Fintech Chatbots: A Massive Opportunity for Fintech Companies in 2023

by Jenna Alburger,

Feb 3, 2023
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Reflecting on Hubtype's Transition to Remote Work

by Eva Pasarisas, HR Business Partner

Jan 30, 2023
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Conversational Messaging

Hubtype and Salesforce Service Cloud: Advanced Messaging Automation

by Marc Caballé, Hubtype CEO & Co-Founder

Jan 30, 2023
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6 Characteristics of Future-Ready Banking Operations

by Angelique Rodrigues,

Jan 20, 2023
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Conversational Messaging

7 Best Hotel Chatbot Use Cases for 2023

by Angelique Rodrigues,

Jan 16, 2023
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Chatbot Best Practices: The Ultimate Guide in 2023

by Jenna Alburger,

Jan 15, 2023
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Conversational Messaging

How a Customer Service Chatbot can Create Happy Employees

by Mark Asquith,

Jan 12, 2023
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Conversational Messaging

Conversational AI Statistics and Market Outlook 2023

by Jenna Alburger,

Jan 11, 2023
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Conversational Messaging

How Businesses Can Use the Instagram Messenger API in 2023

by Jenna Alburger,

Jan 3, 2023
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Conversational Messaging

The Ultimate Guide to Conversational Banking in 2023

by Marc Caballé, Hubtype CEO & Co-Founder

Jan 1, 2023
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Conversational Messaging

How to Train a Chatbot: 8 Effective Tips for Training AI

by Jenna Alburger,

Dec 21, 2022
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Why your business needs Customer Experience Automation

by Angelique Rodrigues,

Dec 13, 2022
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6 Key Advantages of Customer Service Automation

by Angelique Rodrigues,

Nov 28, 2022
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Companies Using Conversational AI: 5 Successful Examples

by Jenna Alburger,

Sep 9, 2022
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Conversational Messaging

What We Can Learn from Amazon's Self-Service CS Model

by Jenna Alburger,

Aug 2, 2022
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Conversational Messaging

Messenger-based support is now the second most used support channel

by Jenna Alburger,

Jul 25, 2022
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Customer Service Chatbots: Examples, Use Cases and Best Practices

by Jenna Alburger,

Jul 8, 2022
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Conversational Messaging

New Technology and User Adoption with Dr. Nicola Millard

by Jenna Alburger,

Jul 4, 2022
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The Rise of Conversational Commerce in South Africa

by Jenna Alburger,

Jul 1, 2022
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Banking Chatbots 101: Benefits, Use Cases, and Statistics

by Jenna Alburger,

May 19, 2022
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How Insurance Chatbots Reduce Average Handle Time (AHT)

by Jenna Alburger,

May 10, 2022
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