CX MATURITY CALCULATOR

Is your conversational CX prepared to scale?

Calculate your organization’s Conversational Customer Experience (CX) maturity level and find out how it stacks up against the competition.

Assess Your Conversational CX Maturity

Use this calculator to evaluate your organization’s Conversational CX maturity level. Measure how well you are positioned to scale and identify areas for improvement.

Calculate Your Maturity Level

This tool measures how effectively your company serves customers through messaging channels, the sophistication of the technology in place, and your ability to handle different use cases.

Evaluate Future Readiness

This self-assessment is the first step to understanding your current Conversational CX state and determining how prepared you are for future growth.

Why it matters

Conversational CX efforts can look a bit like a game of whack-a-mole, with businesses rushing to meet their customers on new channels as they pop up. This often results in siloed technology and information, and it limits how they can scale and unify experiences.

Advancing a company’s conversational maturity involves an organizational shift— one that emphasizes messaging as a critical tool to orchestrate the customer journey. It involves planning for a future in which the majority of brand interactions happen through messaging, from discovery to post-purchase.

Brands with high conversational CX maturity levels are able to reduce the risk of disconnected conversations and handle more use cases. And as channels and use cases proliferate, having a plan in place to unify them is an absolute necessity.

Learn how you can prepare for a messaging-first future by downloading the Conversational CX Maturity Model White Paper.